RISE & RUIN
Empire File No. 6

WeWork: The $47 Billion Company That Rented Desks

WeWork2023: Files for bankruptcyHype over product7 min watch
WeWork: The $47 Billion Company That Rented Desks
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The story

In 2019, WeWork was valued at $47 billion, the most valuable startup in America. It also owed about $47 billion in future rent. Six weeks after it filed to go public, its founder was gone and the IPO was dead.

This is the story of how a company that rented office desks convinced the world it was a tech giant, what investors found when they finally read the fine print, and why only one of those two 47s survived.

Three lessons

  1. 1

    A story can raise money, but it can't change your economics. A landlord with beer on tap is still a landlord.

  2. 2

    Never borrow long and sell short. WeWork promised to pay rent for years, while its customers could leave in weeks.

  3. 3

    When a founder can't be questioned, nobody catches the mistakes. Good governance isn't bureaucracy. It's protection.

Chapters

  1. 0:00Intro
  2. 0:50Knee Pads and Office Space
  3. 1:35Selling a Feeling
  4. 2:14Twelve Minutes
  5. 2:59The Fine Print
  6. 3:51Six Weeks
  7. 4:29The Long Fall
  8. 5:05The Encore
  9. 5:42Three Lessons
  10. 6:16Outro

Sources

Every fact in this file is checked against published sources before release. See our standards.

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